How SaaS Companies Benefit From In-App Messaging
In-app messaging has many benefits relating to customer service, retention rates, marketing opportunities, and more. Find out how SaaS companies can leverage it! Communication is at the heart of everything. In this article we enlighten In App Messaging benefits for SaaS Companies. We are a social species. Our social nature extends into every aspect of our lives, from confiding in our friends about that date we had on the weekend to exchanging notes with strangers online about the best Halloween movies, ranked (Rocky Horror Picture Show needs to be in the top 10).
In-App messaging is no exception. When we’re using our favorite apps and an update needs to be installed, the best way to find out about it is within the app. Keeping everything in one place so that we’re not getting emails about apps, or texts about emails, or texts about emails about apps, makes life easier. It also stops us from getting cranky (or crankier) on a Monday morning. There are quite a lot of benefits to compelling in-app messaging that we’ll get into, but first we’ll cover a couple of key questions:
What
0
