The Indian beauty market continues to thrive, currently valued at approximately $20 to $22 billion as of 2024. This figure encompasses beauty products, salons, and spa services. The sector’s robust growth can be attributed to heightened awareness of overall well-being, increased disposable income among the upper middle class, and the surge in digital connectivity across the country. With evolving consumer preferences and a focus on wellness and self-care, the beauty industry in India is poised for even greater expansion.