Testing Methods to Evaluate Different Segments of E-commerce Apps

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Even before the COVID-19 pandemic hit the global economy, a large number of people were involved in online shopping through their smartphones. In 2022, retail e-commerce sales amounted to approximately USD 5.7 trillion worldwide. This figure is expected to increase by 56% over the next few years, reaching about USD 8.1 trillion by 2026. Moreover, e-commerce traffic and sales are growing rapidly through both retailers’ apps and mobile websites. With the rise in sales through e-commerce apps and websites, it has become imperative for enterprises to perfect digital experiences and increase user engagement through effective e-commerce software testing processes.

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