Colours can have a powerful impact on our thoughts and emotions, and businesses are well aware of this fact. Many companies use colour psychology to strategically promote their brand and stand out from their competitors. Popular colours of Lanyards convey different messages and evoke certain emotions. For example, bright colours such as red and yellow can be used to grab attention and make the lanyard stand out. In contrast, more subdued colours such as blue and green can be used to create a sense of professionalism and reliability.